Day: October 6, 2025

The latest trend in tech is immersive VR/AR development. This exciting field combines virtual reality and augmented reality to create amazing new experiences, blurring the lines between the real world and the virtual one. It has the potential to revolutionize many different industries.

AR/VR developers are responsible for designing and building interactive augmented reality and virtual reality applications that can be used on mobile devices, such as smartphones and tablets. This includes creating AR features for apps like virtual makeup try-ons or furniture visualizers, and integrating VR headsets into existing mobile apps to provide a more immersive experience.

Much of a AR/VR developer’s time is spent coding, including writing and editing the software that drives the virtual reality and augmented reality experiences. This involves programming in platforms such as Unity or Unreal Engine, and incorporating 3D models and animations into the resulting application. In addition, software optimization and UI/UX design are significant components of the role.

Increasingly, businesses are using AR/VR in practical ways to enhance real-world experience and improve the productivity of their employees. For example, construction companies are leveraging VR to allow architects and builders to design and visualize projects in a simulated environment prior to the start of construction, cutting back on costs by eliminating costly rework. Others are training their employees in a simulated work environment. For instance, Walmart has been using its VR technology to help train its employees how to handle difficult customer situations.

The distinction between news story and feature is an important one to understand – whether you’re a journalist, a PR professional or a business owner. News stories keep the public informed about current events with brevity and accuracy, while features offer more depth and storytelling. Understanding the difference can help you create content that suits your audience and purpose effectively.

A news feature is an editorial piece that takes a deeper dive into a topic, with more storytelling and emotion than a standard news report. Unlike breaking news pieces that are based on timelines and events that occur in the moment, a feature is a narrative article that focuses on human elements, anecdotes, or other subjective information.

Feature articles are also often less formal than news reports, and they may be written in the first person (though this is not necessary for all). They’re often more aesthetically-driven, with the use of literary and rhetorical techniques such as second-person language or rhetorical questions. They also include more visuals and anecdotes to appeal to the reader’s emotions, but should still be backed up by verified facts.

When writing a news feature, it’s important to add in larger-scale statistics that demonstrate the relevance of your topic. For example, if you’re writing about the drug crisis in your city, it would be helpful to include statistics on similar issues in other cities or states. This will give readers a greater sense of how the problem is affecting people in different places and helps to bolster your credibility.